As many of you know, Bossy embraces change. Bossy embraces change so she can plunge a Buck knife into its neck. That’s why Bossy was so thrilled to learn that the Ivory soap she’s been purchasing for years is no longer available:
Oh Ivory soap, with your perfectly rectangular body wrapped in a waxy white sheath and packaged with like Ivory soaps in a pleasing cellophane!
Because now you have become this:
As if no one in the world would notice you no longer resemble a U.S. Olympic track suit, but are now dominated by a willowy swath of Pantone 292.
And while, yes, your previous tag line, “99 44/100% Pure” may have made consumers’ heads explode, that’s no reason to shadow that claim with your sans serif simplification, “The soap that floats.”
Also, Ivory? Now you’re doing it all wrong. Don’t even try to pretend you didn’t alter the ratio of your sodium tallowate. Because Bossy would argue you’re no longer the soap that floats, you’re the soap that coats — specifically Bossy’s soap dish, and the wall of Bossy’s shower, and Bossy.
Bossy can sum up her aggravation with Ivory, a brand she has proved fiercely loyal to for decades, in this way: It’s a small possibility Bossy is confusing Ivory with Dove.
Which is what today’s return of the Ten-Word Challenge is all about. In exactly ten words, can you tell Bossy about a product or brand you love that recently made a change for the worse?
And be sure to check back later today for the brandiest comments on the web!
Or you could click the following link if you ever wondered how Ten-Word Tuesday got its start — a post that garnered 314 comments!
Pamela says
March 6, 2012 at 8:45 amClorox bought Burt’s Bees.
I didn’t think bleach was natural.
Ranck says
March 6, 2012 at 8:51 amFruit of the Loom-much too unmanly for my boys.
Mike D says
March 6, 2012 at 8:51 amPrice suggests my favorite gas station has improved petroleum refining.
Caren says
March 6, 2012 at 8:56 amNearly everything I love at Trader Joe’s gets discontinued. {sigh}
Liz in Virginia says
March 6, 2012 at 8:56 amMy grocery “improved” by no longer selling my safflower oil.
Liz in Virginia says
March 6, 2012 at 8:57 amAnd there’s that whole “New Coke” thing — I’m still traumatized.
Jennifer H. says
March 6, 2012 at 9:15 amAveda Brilliant retexturing gel – they denied it, but it’s true.
Charlie says
March 6, 2012 at 9:21 amKFC now “KGC” (Kentucky ‘Grilled’ Chicken)…
What the f**k, Colonel?
Jill says
March 6, 2012 at 9:30 amThe Gap’s clothes no longer make any sense to me.
WebSavvyMom says
March 6, 2012 at 9:32 am–>Discontinued favorite lipstick from 1999. I miss you, Rosewood.
BossysMom says
March 6, 2012 at 10:04 amI’m with Caren (4) and Paula Dorfs lipstick color Sedona.
BossysMom says
March 6, 2012 at 10:05 amAnd actually my “brand” made a serious change for worse.
the Domestic Goddess says
March 6, 2012 at 10:11 amBurt’s Bees, method, arm and hammer, too. where to start?
bossy's friend amy says
March 6, 2012 at 11:01 amthinks they should put the lithium back in the 7up
April was in CT now CA says
March 6, 2012 at 12:04 pmWhat the hell!? Is this why I couldn’t find Ivory last time I was at Target? Did they really change the soap itself!!!! I’m upset. Ugh.
Bev says
March 6, 2012 at 12:17 pmReducing package size of recipe ingredients, now must buy two.
Chris says
March 6, 2012 at 12:24 pm100% cotton jeans that corral lumps, not stretch to fit.
CS says
March 6, 2012 at 12:47 pmMy brand change would be TMI for Bossy’s council: tampons!
Abbey says
March 6, 2012 at 12:50 pmChocolate bars now come with air at no additional cost!
Caroline says
March 6, 2012 at 1:48 pmTIGI Catwalk Curls Rock Conditioner. WTF??? Mah curls STOPPED ROCKIN’.
Megan says
March 6, 2012 at 1:56 pmI used the buy the colossal package of Costco toiletpaper because I live alone (except on the weekends) and basically I could get about a year out of one huge pack. Well I made my annual purchase in January and no bueno. Definitely thinner and not the same quality…and I’ve got a years supply. Maybe – birthday presents?
Scottsdale Girl says
March 6, 2012 at 2:05 pmmy issue is ‘discontinuation”. Victoria Secret bras and Bath and Body Works smells specifically.
heidig says
March 6, 2012 at 2:10 pmBenefit Cosmetics FYEye – everything about it changed…and not in a good way. Shame on you BC!
Deb says
March 6, 2012 at 2:29 pmThey changed Pantene, been searching out replacement for TWO YEARS.
Kristen says
March 6, 2012 at 3:09 pmReduced Fat Jif Peanut Butter. It was so good. Now, if you look closely, there are two RFJPBs on my grocery store shelf. One with “Jif” proudly emblazened on the lid, which still tastes delightful, and one with nothing on the lid, which tastes like sludge. I’m finding fewer and fewer of the former, and I’m sad.
amyp says
March 6, 2012 at 3:13 pmCostco TP too! No simple white stripes! Too soft! Ick.
Ruth says
March 6, 2012 at 4:02 pmI need to make a trip to Costco now and also a trip to buy Jif with Jif on the top! Thanks Bossy’s Council for the heads up. My issue… Maybelline Mascara… which has been the same for what 40 years? However long Maybeline has been making the pink and green mascara. AND ROSEWOOD Lipstrick OMGOSH YES! It’s gone! Also and finally ICE CREAM! What a crock! Sure it’s cheaper and LOTS smaller. What do we look stoopid? Oh Bossy will the Jif vendors read this copy do ya think? What about Dryers? Hey what ever happened to ICE MILK? Wait this was 10 words Tuesday… whoops sorry! I am out of practice. You look AWESOME in those glasses Bossy!
The Great Gatsby says
March 6, 2012 at 6:05 pmBrand of healthy-ish chips from Argentina… I miss them.
The Great Gatsby says
March 6, 2012 at 6:07 pmAlso, instant coffee that came in tea-style bags… Yum!
Tina L. says
March 6, 2012 at 6:54 pmMy holidays were ruined by regular coke in white cans
Caren says
March 6, 2012 at 7:09 pmDespite changes, microwaving Ivory for 2 minutes = magic aromatic cloud
Suzi says
March 6, 2012 at 8:52 pmIce cream not half gallon anymore. One and 1/2 quart.
Cupcake Murphy says
March 7, 2012 at 12:13 amBeloved Tone soap suddenly scarce or only Tropical Scented. Heartbreaking.
MIME says
March 7, 2012 at 7:51 amThey don’t make ingredient sizes that my recipes call for
Julie G. says
March 7, 2012 at 4:30 pmPound of coffee is now 10 or 12 ounces? Huh?
Olivia says
March 7, 2012 at 8:12 pmCeliac Olivia wonders – WHY is there wheat in clear broth?
karen l says
March 8, 2012 at 11:10 amfewer and fewer Kleenex in the cube box – hello tp
Jamie says
March 8, 2012 at 11:12 amPantene – formerly silky hair, now just wax in a bottle.
krg says
March 8, 2012 at 11:51 amcan’t take bath in the lake without soap that floats.
lisa says
March 8, 2012 at 12:55 pmI agree on the Bath and Body scents….they discontinue all the ones I love…
My biggest thing I miss is Revlon Skinlights…it’s been discontinued for a long time now but I managed to buy every tube I could find when I started noticing it was getting hard to find…I’m down to my last tube and I can’t find any product that is comparable! I hate regular foundation, makes me feel like a clown….I am already mourning the end of my last tube!
Mindy says
March 8, 2012 at 4:51 pmRoot jar candles – wicks break, wax leaves foam along glass.
Meg at the Members Lounge says
March 8, 2012 at 11:05 pmQuilted Northern became sandpaper. Hello Angel Soft.
vickie says
March 8, 2012 at 11:16 pmI really don’t bother anymore to buy national brands, they are all bad for you. As far as make up and beauty products check out “no more dirty looks” for the latest on bad for you products and check out Vapour Organics make up, some of the best in the business!!!! the organic business!!!!
Amber Star says
March 9, 2012 at 1:30 amBoss…you got glasses? *going off to look*
Debby says
March 9, 2012 at 9:43 amAlmay 16 hour makeup lasted 16 hours. New stuff = crap
Southmainmuse says
March 9, 2012 at 3:17 pmThank God they haven’t messed with the pink TAB can.
That could send me screaming to the pharmacy. And “A-ha” moment with comment #32. I thought those containers were smaller.
strangernfiction says
March 9, 2012 at 8:25 pmJergens lotion has lost its almond scent. Too much cyanide?
keet says
March 10, 2012 at 6:00 amNick. Jr.: Moose and Zee murdered in their sleep, evidently.
keet says
March 10, 2012 at 6:04 am(Try explaining that to three confused little boys. Hello, PBS.)
AnnP says
March 10, 2012 at 2:44 pmwhat happened to original shower-to-shower? and I was so loyal.
sour puss says
March 11, 2012 at 7:05 amreduced cushioned cotton heads on Q-Tips. Ouch.
Cheryll says
March 11, 2012 at 3:04 pmOil of Olay soap was plain now is age defying and hard to find.
Her Ace in the Hole says
March 11, 2012 at 4:42 pmMcDonald’s down the street closed til June. My ass rejoices.
KarlaJ says
March 12, 2012 at 1:53 pmMinute rice with no plastic pourer, grains everywhere, oh humanity!
Karen says
March 15, 2012 at 1:08 amCannot find Stridex pads; 45-year-old complexion suffers.
Jamie says
March 15, 2012 at 1:41 pmTraders Joes sucked me in. Then dropped it once again.
Annie says
March 17, 2012 at 12:11 amLucky Charms. Remember when there were only like 5 charms?
Allegra says
March 17, 2012 at 6:08 pmTampax Super became a blooper in the redesign – a pooper!
foolery says
March 19, 2012 at 2:33 pmSugar now 4lbs. What, is this a serving size issue?
Cindy Broecker says
March 20, 2012 at 11:21 amchanging from sugar to sugar alcohols to sweeten ice cream..makes my tummy hurt
Paula says
March 27, 2012 at 3:15 pmNo Brown Sugar Fig at Bath and Body is Sad!